Built?for?SEO Professionals,by
SEO Professionals

SEO Tripwire was born out of a special kind of despair that only SEO pros know: Finding out that your carefully crafted campaign failed because of someone else?s changes.

We?ve?worked in-house and provided consultation for a number of large companies and those that have weekly sprints/release schedules need a monitoring tool like SEO Tripwire to catch inadvertent changes. Where there are a lot of moving parts and a lot of people involved in the product that?s usually when it happens.

Many times accidental changes/breaks occur to SEO elements (or analytic tracking codes) ? this tool was created to catch those breaks within 1 hour.

Regardless of?how much training or cheat sheets the other teams have, accidents happen ? it?s pretty much unavoidable at large companies?and next thing you know traffic is 20% down and impacting revenue in a big way.

This is an additional layer of insurance and protection.

Tom Kazarian (Founder)

Tom is a technical marketer from the Bay Area with 20 years of experience. He’s built, grown, and sold a search engine to Vertical Scope.? He’s also the founder of SEOTripwire.com, Obituare.com, and Silicon Valley SEO. Lastly, Tom also leads SEO for eHealth Insurance, the No. 1 health insurance website in the U.S.